Davids USA is a premium oral care brand founded in 2015 by Eric Buss in Menifee, California. The brand emerged from Buss's personal quest to create a safe, effective, and sustainable toothpaste, leading to the development of a fluoride-free formula crafted with naturally sourced ingredients
Davids distinguishes itself through its commitment to sustainability, using recyclable metal tubes and sourcing 98% of its ingredients from the United States formulation incorporates nano-hydroxyapatite to support enamel remineralization, whiten teeth, and alleviate sensitivity without relying on fluoride or harsh chemicals Since its inception, Davids has expanded its product line to include various toothpaste flavors, mouth rinses, and oral care accessories, now available in over 11,000 retail locations across the U.S. and internationally Despite its growth, the brand maintains a focus on clean ingredients and environmental responsibility, aiming to redefine premium oral care standards